Hyperscale and Microcare

How to build winning digital products today?

In this book, the authors explore what it takes to build winning digital
products today. They focus on the idea that one should stop building software,
and build digital services instead, effectively combining Hyperscale and
Microcare: the ability to establish an intimate relationship with each and
every of your thousands of users. The authors discuss the capabilities and
processes you need to build such digital services. They zoom in on the kinds
of assets you need to develop, and that will greatly influence the valuation,
all supported with practical advice and real world examples.

Discover a guide with practical advices and real world examples to build
digital services and create relashionship with users.

EXTRAIT

As any cookbook, this work contains recipes, ingredient descriptions and best
practices. To us – both amateur chefs – a flaw of most kitchen guides is the
focus on lists and the weak insight they bring about the basic mechanisms. The
process behind a tricky recipe like sauce Hollandaise is an emulsion between
an oil and an aqueous component: butter and lemon juice are bound by egg yolk,
used as an emulsifier. Digital entrepreneurship (cook) books show the same
weakness. They distill guide-lines without linking them to the root mechanisms
in digital.
We base our recipes on these mechanisms. To explain them, we tell the story
through the arrival of three digital paradoxes. Paradoxes intrigue, trigger
curiosity, and animate a discussion between peers. That’s why they are
excellent starting material to reason about a world in change.

À PROPOS DE L'AUTEUR

Peter Verhasselt coaches technology companies in optimizing their Product
Management, Business Plan and Go-to-Market strategy. Before joining Sirris,
Peter worked for industrial companies in Sales and Product Management, Field
Service and R&D.; Peter has degrees in Engineering, Law, Economics and
Management.

Nick Boucart is a mentor, coach and regular speaker on topics like Cloud,
SaaS, Data Driven Product Management and Software Engineering. He’s an interim
CTO for a number of startups. Prior to working at Sirris, Nick was a software
engineer at LMS International and EMC.